Named for its velvety hairy foliage this is a nice ground-cover with attractive foliage. Typically the latest blooming Heuchera with blooms that are whitish pink. Blooms on hairy, rusty colored stems from July to September and will attract pollinators. Grows to 1-3 feet tall and 1-2 feet wide. Can grow in full sun but it is best to have afternoon shade. Likes moist, well drained soil.